Saudi Goody Products Marketing Company
Unit #1, Ad Dawsari – Al Andalus P.O. Box 3813 Jeddah 23326 Kingdom of Saudi Arabia
A Timeline of Connection and Innovation
Goody Launched by Sheikh Ahmed Saeed Basamh with a vision to become one of the leading regional packaged food companies in Saudi, started with Tuna, Shortening.
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Goody introduces Peanut Butter and Mayonnaise to Saudi market.
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Goody launches Pasta and Canned Food range while expanding geographically in the region.
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Launched two new brands targeting new segments. Cofique launched to compete in the coffee category, while Treva launched as a value-brand.
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Revitalized company purpose, vision, and strategies.
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GoodyCo identity revamp launched to become the house of brands where Goody, Cofique, and Treva reside.
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- 1969
- 1980s
- 1990s
- 2000s
- 2010s
- 2020s
Our Pillars of Success
Purpose
Nurturing the Passion for Food and Heartfelt Connections
Creating memorable connections through delicious meals
Products
Elevating Your Table with Innovation
GoodyCo offers a wide variety of high-quality, innovative food and beverage products
People
Unleashing Potential, Igniting Passion
Our GoodyCo family is the heart of our success
Process
Igniting a Culinary Transformation
Transforming the food landscape through innovation and technology
Our House of Brands
Our Products
A Flavorful Symphony of Innovative Food Experiences
We understand that cooking is more than just a task. It's an act of love. That's why we offer the highest quality ingredients to help you create mouthwatering dishes for your family and loved ones. Add a burst of flavor to your dishes with GoodyCo's wide variety of delicious consumer products that allow you to easily enhance any meal. Make every meal a celebration with GoodyCo.
News & Media
Latest News & Updates About GoodyCo
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KINGDOM OF SAUDI ARABIA
@goodyCo